Privacy Policy

Last updated: 28 June 2026

This Privacy Policy explains how 91FIT PTY LTD ("91FIT", "we", "us" or "our") collects, uses, stores and protects your personal information when you visit our website or apply for our online coaching. We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Information we collect

When you submit an application or book a consultation, we collect the personal information you provide, which may include:

• Your name
• Email address
• Phone number
• Your fitness goal and related information you choose to share
• Your Instagram handle (if you provide it)
• Your selected consultation time when you book a call

If you begin an application and enter your name and phone number but do not complete it, we may retain that partial information so we can follow up with you about your enquiry.

Information collected automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies, including your device and browser type, IP address, pages viewed, and interactions with the site. This helps us understand how the site is used and measure the performance of our advertising.

2. How we use your information

We use your personal information to:

• Respond to your application or enquiry and arrange a consultation;
• Provide, manage and improve our coaching services;
• Communicate with you, including sending information relevant to your goals;
• Measure and improve our website and advertising; and
• Meet our legal and record-keeping obligations.

3. Cookies and advertising technologies

Our website uses the Meta (Facebook) Pixel, which uses cookies to measure the effectiveness of our advertising and to help us reach relevant audiences. Where you submit an application, certain details (such as your email, phone number and name) may be shared with Meta in a hashed (encrypted) form to help match conversions to ad activity. We do not send Meta your information in plain, readable text.

You can control or disable cookies through your browser settings, and you can manage ad personalisation through your Meta account settings. Disabling cookies may affect how parts of the site function.

4. Who we share your information with

We do not sell your personal information. We share it only with trusted service providers who help us run our business, and only as needed to deliver our services. These include:

• GoHighLevel — our customer relationship management (CRM) platform, which stores contact and application details;
• Calendly — used to schedule your consultation call;
• Meta Platforms — for advertising measurement, as described above.

Some of these providers may store data outside Australia. We take reasonable steps to ensure your information is handled securely and consistently with this policy.

5. How we store and protect your information

We take reasonable steps to protect your personal information from misuse, loss, and unauthorised access, modification or disclosure. We retain your information for as long as needed to provide our services and to meet our legal obligations, after which it is deleted or de-identified.

6. Your rights

You may request access to the personal information we hold about you, ask us to correct it, or ask us to delete it, subject to any legal requirements. To opt out of marketing communications, you can use any unsubscribe option provided or contact us directly.

7. Contact us

8. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date above.